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INDUSTRY SECRET: Gov’t announces $10,000 grant for QLD businesses to spend on digital (closes soon!)

In an effort to encourage small businesses to work smarter, engage with the global economy and take advantage of the opportunities provided by new technologies, the Queensland Government has recently announced the Small Business Digital Grants Program. What is the grant offering? The government will match funding of up to $10,000 (excluding GST) for the purchase of … Show more


wordpress bike

WordPress Themes: Choose or Build your own?

As a web designer, you want to bring out the best in your client’s websites. Sometimes clients just want a simple landing page to advertise their services, other times they want a fully-fledged e-commerce system with an integrated automated payment system and CRM-like functionality. Whatever their requirements are; you as a web designer want to provide … Show more


5 Chrome extensions every Web Developer should have

Google Chrome has become the world’s most popular browser. Its features are plenty, its themes are beautiful, and its extensions are extensive. As a web developer, it’s important to have the right tools for what you need, and Chrome provides some of the best extensions to enhance your productivity and ultimately save you some time! … Show more


inbound vs outbound signs

The Difference Between Inbound and Outbound Marketing

If you own a business then you would know how important marketing is in order to get your brand’s products and services out there. Traditionally outbound marketing was the most common strategy, however, now with the rise of online marketing, inbound marketing has become just as popular and maybe even more effective than outbound marketing. … Show more


landing pages 101 written over aeroplane

Landing Pages 101

What is a Landing Page? A landing page, not to be confused with a web page, is a page that has been created purely for the purpose of gathering leads. They contain no links, minimal information and most importantly, a contact form. They live separately from your main website and are designed only to receive … Show more


Melanie on her laptop sipping a cup of tea

I need a Website! Where do I start?

Deciding that you need a website or that you desperately need to update your current website is often the hardest step. And delving into the ocean that is web design can sometimes be overwhelming, but there are really only a few things that you need to know before starting. IDEA Whether it be a website … Show more


stay local written over local vegetables

Web Development: Why it’s Best to Stay Local

Even as a web design and development company, we get spammed with emails and calls regularly, offering us a cheap website, or SEO that promises to get us onto page one. Ignore or trash these straight away! Most of these companies would have paid for a list to get your contact details and are emailing … Show more


WordPress coffee cup with hand holding it

Must Have WordPress Plugins – As voted by Fireworks

WordPress started off as a blogging tool back in 2003. What started with less than 10 users has now grown to be the largest self-hosted CMS in the world. In November last year, Marketingland.com announced that it now powers 25% of all sites on the web. WordPress Marketshare   So, it comes as no surprise … Show more


Old fashioned measuring rulers with Measure Website Success written over the top

How to Measure your Website’s Success

‘How do I measure my website’s success?’, It’s a bit like saying, ‘how long is a piece of string?’. But if you define your website’s goals from the outset, measuring its success becomes a lot easier. Define your Goals Every website has a different purpose; be it to sell your products or services online, inform … Show more


stop spam sign

What exactly is SPAM?

No, we’re not talking about America’s favourite tinned meat. The other kind of spam is defined as: unsolicited or irrelevant messages sent over the internet, typically to large numbers of users, for the purposes of advertising, phishing and spreading malware.   Electronic spamming, most widely recognised as email spamming also refers to IM spam, SMS … Show more


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